Coca-Cola Sets Ambitious New Sustainable Packaging Goals for Western Europe


Coca-Cola Western Europe and Coca-Cola European Partners (CCEP) are stepping up their ambition for a World Without Waste by accelerating their joint action plan to collect, recycle and reuse their packaging.

The two partners are raising the bar of "This is Forward", their sustainability action plan for Western Europe, which pledged that by 2025 Coca-Cola will: collect a can or bottle for everyone that it sells; ensure that all of its packaging is 100% recyclable and that at least 50% of the content of its plastic bottles comes from recycled content.

Today, they are announcing further goals designed to accelerate their delivery of a sustainable packaging roadmap for Western Europe, ensuring that all of their packaging is collected, recycled and reused.


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